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Gutenberg Technology Helps Cengage Accelerate Digital-First Content Disruption in Higher Education

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Content Platform Provider Supports eReader capabilities for Cengage Unlimited’s library of 14,000 eTextbooks

Gutenberg Technology (GT), provider of the premier end-to-end content management platform, today announced its partnership with Cengage, an education and technology company and the largest US-based provider of teaching and learning materials for higher education, to bring eTextbooks and study tools to millions of college students across the U.S. GT’s publishing platform, has aided Cengage in rapidly bringing its content library to market, hosting more than 14,000 eTextbooks that are available to Cengage subscribers.

Through this partnership, GT helps support the content engine behind several product offerings within Cengage Unlimited, the first all-access subscription service for the college textbook and course materials market, which has helped more than 2.2 million college students save more than $200 million on textbooks and course materials. Cengage leverages the power of GT’s authoring tool to transform static text, media, and assessments into learning objects that can be tagged and reused in learning environments, on any device. For Cengage, this means a streamlined way to digitize and distribute content, rapidly delivering it into the hands of learners.

“We know digital is the preferred method of delivery for today’s higher education students, not only because of cost savings but thanks to the accessible and interactive nature of digital learning content,” said Gjergj Demiraj, CEO, GT. “Cengage has been a partner with Gutenberg for many years and has disrupted the educational publishing market with its Netflix-like model of materials delivery. This model, supported by our content management technology, not only improves access to eLearning but paves the way for new revenue models in education publishing.”

Cengage continues to develop digital-first products to further enhance learning. Most recently, Cengage announced its Cengage Unlimited eTexbook Subscription.

“Our strategic partnership with Gutenberg Technology has allowed